November 27, 2025 • BY DIGITAL MARKETING
Taylor Swift wearing a hand-crafted sequin piece produced by Casa Annie Bali.
The story of patience, precision, and hand-applied craftsmanship.
For more than 15 years, Casa Annie has collaborated with Australian fashion brand Rosa Bloom, creating hand-embellished garments that showcase the beauty of artisanal craftsmanship.
Built on a relationship of trust and creativity, this long-standing partnership combines Rosa Bloom’s bold designs with Casa Annie’s expertise in hand-applied sequins, embroidery, and detailed embellishment work. Every piece is carefully crafted by skilled artisans in Bali, with each sequin individually sewn by hand.
One of the most notable moments in this collaboration came in 2019, when Taylor Swift wore Rosa Bloom’s Mella Sequin Cape Playsuit at the iHeartRadio Music Awards. Behind the sparkle seen on stage was the craftsmanship and dedication of the Casa Annie team, whose artisans spent countless hours creating the garment’s intricate sequin work.
While the moment brought international attention, it also highlighted something deeper: the value of handmade craftsmanship and the extraordinary skill of the artisans behind every creation.
Today, the partnership between Rosa Bloom and Casa Annie continues, demonstrating how Balinese craftsmanship can reach audiences around the world while remaining true to its handmade roots.

The work required precision at every stage — ensuring that the sequins reflected the light correctly, followed the silhouette of the piece, and remained balanced throughout movement.
Hours of craftsmanship went into building the final surface, transforming the garment into a statement piece designed for performance.
The result was a piece where every detail had a purpose: creating impact, movement, and a unique visual effect under the lights.
From the first stitch to the final sequin, the garment reflects Casa Annie’s dedication to handwork and the art of creating fashion one detail at a time.
